SEC BROOKE ROLLINS: How Trump is reviving the fiber woven into America

Recently we hit the 16-month mark in the Trump administration, which is working around the clock to deliver real results for Americans. Just to name a few, we have secured over two dozen new trade deals, reformed the Adverse Effect Wage Rate to lower labor costs by up to $2 billion annually, and led efforts to drive down the cost of key inputs, including fertilizer. Last week in Arizona, alongside Administrator Kelly Loeffler of the U.S. Small Business Administration and Representative Juan Ciscomani, I announced our plan to restore American dominance for a vital commodity hit hard in recent decades — cotton.

Jon Post’s cotton farm in Marana, Arizona was the perfect place to draw attention to the enduring value of this healthy natural fiber, which is woven into our nation’s history. For millennia, cotton has been a staple in everyday clothing, fine garments, and dyed tapestries around the globe. In 1607, Virginia settlers planted it in their first garden, and latter colonists proudly wore cotton as a reminder of American independence.

In Arizona — the third highest producer of high-quality Pima cotton in the U.S. — growers planted over 102,000 acres of cotton last year, which produced over 280,000 cotton bales. Nationwide, the cotton sector annually contributes $21 billion and more than 125,000 jobs to the U.S. economy.

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Instead of protecting this valuable sector of our agricultural economy, the previous administration turned a blind eye as cotton growers were squeezed by foreign competitors using unfair trade practices. And in 2023, Brazil overtook the United States as the world’s top cotton exporter.

Thankfully, President Trump and his entire administration are working to reverse course and reassert America’s global cotton dominance.

Visiting the Grand Canyon state gave us the opportunity to announce the U.S. Department of Agriculture’s (USDA) Great American Cotton Plan, which consists of four key pillars.

First, we are promoting domestic cotton consumption.

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In partnership with other federal agencies, we are starting a Plant Not Plastic initiative that will educate consumers on the benefits of natural fibers. This is part of the Trump administration’s broader Make America Healthy Again agenda, which applies common-sense, science-based solutions to a national health crisis that has been ignored for decades. Last September, the White House’s MAHA Commission called for multi-agency research into the potential human health risks of exposure to microplastics and synthetics, including in textiles. As the investigation continues, we are elevating cotton as a healthy, breathable, biodegradable alternative.

Second, we are providing affordable cotton by increasing domestic production.

The Working Families Tax Cuts Act passed by Republicans in Congress and signed by President Trump enabled us to reauthorize the Pima Agriculture Cotton Trust Fund through 2031, and we are providing domestic manufacturers and associations with $16 million in annual support. We are also increasing the payment rate in the Economic Adjustment Assistance for Textile Mills (EAATM) program, helping American cotton mills upgrade their facilities.

Third, we are improving cotton trade by opening up new global markets for American cotton and revitalizing export finance opportunities.

For instance, Indonesia recently agreed to import at least 163,000 metric tons of U.S. cotton annually for 5 years, and then maintain a minimum level of imports of at least 150,000 metric tons. And through the COTTON USA Licensing Program, USDA’s Market Access Program is leveraging over $13 million in fiscal year 2026 to drive global demand.

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Our friends on Capitol Hill have a critical role to play here, especially by passing the Buying American Cotton Act, a bipartisan bill that incentivizes retailers to sell more products made of U.S. cotton. This bill, when it arrives on President Trump’s desk, will make cotton more affordable for everyday Americans.

Fourth, we are protecting cotton growers from adverse risks.

With the new cotton jassid pest spreading through the U.S., USDA’s Agricultural Research Service (ARS) has already begun research efforts to control it. And when it comes to the farm safety net, starting next Monday, June 1st, eligible farmers can add up to 30 million new base acres in the Agriculture Risk Coverage and Price Loss Coverage programs, the first time they have been able to do so in two decades.

Taken together, the actions under these four pillars will make our cotton supply stronger, more affordable, and more secure. As we approach the celebration of America’s 250th birthday, the Trump administration is returning to our nation’s agricultural roots by uplifting American cotton and the farmers who grow it. The very fiber of our nation depends on it.

CLICK HERE TO READ MORE FROM AGRICULTURE SECRETARY BROOKE ROLLINS